Top 100 Instagrammers

The most-followed people on Instagram, from footballers and musicians to actors and creators. Compare followers, average likes and engagement rate in one list.

Updated October 2026 Ranked by followers 100 accounts

Rank	Account	Followers	Avg. likes	Posts	Eng. rate
1	@cristianoSpain	679.8M	9.8M	4.0K	1.1%
2	@leomessi	517.7M	8.1M	1.5K	1.8%
3	@selenagomezUnited States	402.5M	4.0M	2.2K	0.6%
4	@kyliejennerUnited States	381.2M	3.3M	7.4K	0.3%
5	@therockUnited States	380.6M	417.4K	8.3K	0.0%
6	@arianagrandeUnited States	362.2M	2.1M	493	0.2%
7	@kimkardashianUnited States	343.7M	1.5M	6.6K	0.3%
8	@beyonceUnited States	298.8M	2.1M	2.4K	0.6%
9	@khloekardashianUnited States	291.3M	36.7K	4.8K	0.0%
10	@lilbieberCanada	286.1M	998.9K	8.9K	0.8%
11	@kendalljennerUnited States	277.7M	3.4M	591	0.6%
12	@taylorswiftUnited States	272.5M	6.2M	704	2.1%
13	@neymarjrBrazil	241.8M	3.4M	6.1K	1.5%
14	@jloUnited States	239.9M	459.2K	1.1K	0.2%
15	@kourtneykardashUnited States	209.0M	1.1M	4.7K	0.5%
16	@miley	205.4M	676.8K	1.5K	0.6%
17	@katyperry	195.2M	355.1K	2.7K	0.3%
18	@zendayaUnited States	178.5M	11.0M	3.5K	7.6%
19	@kevinhart4realUnited States	171.8M	129.3K	9.8K	0.0%
20	@iamcardibUnited States	160.8M	1.6M	1.9K	0.8%
21	@kingjamesUnited States	153.7M	788.2K	2.9K	0.3%
22	@ddlovatoUnited States	147.5M	408.0K	101	0.4%
23	@badgalririUnited States	145.7M	2.7M	5.0K	1.8%
24	@k.mbappeFrance	136.9M	4.1M	1.5K	2.2%
25	@ellendegeneresUnited States	130.2M	41.6K	12.1K	0.0%
26	@billieeilish	123.7M	4.6M	1.0K	2.0%
27	@narendramodiIndia	106.8M	1.5M	1.3K	1.3%
28	@lalalalisa_m	105.9M	5.6M	1.2K	4.0%
29	@vindieselUnited States	103.4M	597.5K	2.2K	0.3%
30	@gal_gadotUnited States	103.3M	560.1K	1.9K	0.3%
31	@shakira	103.3M	902.2K	2.6K	2.1%
32	@shraddhakapoorIndia	92.8M	3.2M	2.2K	2.1%
33	@priyankachopraUnited States	92.8M	1.1M	4.1K	1.1%
34	@mrbeastUnited States	90.9M	2.3M	465	2.8%
35	@jennierubyjaneSouth Korea	89.4M	4.7M	1.4K	3.0%
36	@dualipaUnited Kingdom	89.1M	1.8M	519	1.7%
37	@davidbeckhamUnited States	87.7M	745.4K	2.2K	0.9%
38	@snoopdoggUnited States	86.7M	43.0K	69.6K	0.0%
39	@aliaabhattIndia	85.2M	1.9M	2.2K	0.6%
40	@roses_are_rosieUnited States	82.9M	4.1M	1.2K	2.8%
41	@ronaldinhoBrazil	81.2M	400.2K	3.7K	0.9%
42	@sooyaaa__South Korea	79.9M	3.8M	1.3K	2.5%
43	@victoriassecretUnited States	79.1M	30.0K	4.9K	0.1%
44	@katrinakaifIndia	78.7M	2.7M	1.2K	6.3%
45	@georginagioSaudi Arabia	78.2M	3.7M	1.1K	9.7%
46	@khaby00	78.1M	1.6M	636	0.3%
47	@deepikapadukoneIndia	77.9M	1.4M	654	4.1%
48	@thvSouth Korea	77.0M	11.3M	161	9.5%
49	@theweekndUnited States	77.0M	1.4M	0	2.1%
50	@erling	76.9M	895.9K	964	5.6%
51	@nehakakkarIndia	76.0M	443.9K	259	0.3%
52	@raffinagita1717Indonesia	74.9M	105.7K	29.1K	0.1%
53	@karimbenzemaSpain	74.4M	811.3K	121	1.8%
54	@gigihadidUnited States	73.6M	1.5M	3.5K	0.8%
55	@beingsalmankhanIndia	72.8M	1.9M	1.6K	4.5%
56	@emmawatsonUnited States	70.9M	1.3M	453	0.2%
57	@milliebobbybrownUnited States	70.6M	2.2M	726	2.8%
58	@karolgUnited States	70.5M	3.1M	3.4K	3.1%
59	@sergioramos	69.9M	918.6K	2.9K	0.7%
60	@justintimberlakeUnited States	68.8M	166.8K	212	0.5%
61	@tomholland2013	68.7M	3.6M	1.3K	10.1%
62	@shawnmendesCanada	68.6M	1.1M	2.7K	1.6%
63	@mosalah	67.9M	1.0M	1.1K	2.6%
64	@jacquelienefernandezIndia	67.7M	408.6K	2.8K	0.4%
65	@willsmithUnited States	67.6M	286.6K	2.5K	0.2%
66	@marcelotwelveBrazil	67.4M	415.9K	3.3K	0.3%
67	@anushkasharmaIndia	67.2M	3.0M	1.3K	12.8%
68	@iamzlatanibrahimovic	65.3M	358.7K	1.2K	0.5%
69	@akshaykumarIndia	64.8M	453.2K	2.5K	1.2%
70	@vinijrSpain	64.0M	2.9M	753	8.5%
71	@malumaColombia	63.6M	1.0M	439	1.3%
72	@paulpogbaFrance	63.5M	959.0K	1.6K	1.0%
73	@camila_cabelloUnited States	61.6M	850.0K	190	0.9%
74	@ladygagaUnited States	61.2M	1.3M	3.8K	9.2%
75	@anittaBrazil	61.1M	488.2K	559	0.5%
76	@j.m	60.4M	9.6M	12	11.2%
77	@dishapataniIndia	60.2M	684.8K	2.2K	0.8%
78	@bellahadidUnited Kingdom	59.0M	1.2M	1.1K	1.0%
79	@juventus	59.0M	91.1K	23.5K	0.2%
80	@robertdowneyjrUnited States	58.9M	692.0K	625	3.1%
81	@haileybieberUnited States	58.9M	2.7M	733	4.0%
82	@leonardodicaprio	58.7M	107.3K	2.0K	0.2%
83	@travisscottUnited States	58.6M	2.8M	3.3K	1.3%
84	@chrishemsworthAustralia	58.2M	671.3K	1.3K	1.2%
85	@kritisanonIndia	57.9M	581.1K	2.8K	0.7%
86	@zacefronUnited States	57.5M	1.7M	721	0.2%
87	@michelleobamaUnited States	57.2M	84.9K	1.3K	1.7%
88	@stephencurry30United States	56.9M	623.8K	1.5K	0.5%
89	@jinUnited States	56.8M	5.5M	253	8.3%
90	@virginiaBrazil	56.6M	2.0M	0	3.5%
91	@judebellinghamSpain	56.5M	2.5M	605	8.3%
92	@paulodybalaItaly	56.4M	1.3M	1.6K	1.8%
93	@hudabeautyUnited States	56.2M	67.5K	3.2K	0.2%
94	@adeleUnited States	56.1M	2.2M	508	0.0%
95	@ishowspeed	55.4M	10.3M	–	10.3%
96	@ayutingting92Indonesia	55.2M	122.7K	12.9K	0.2%
97	@prillylatuconsina96Indonesia	54.5M	141.9K	8.0K	0.1%
98	@sunnyleoneIndia	54.5M	158.9K	6.1K	0.2%
99	@tatawerneckBrazil	54.4M	114.9K	7.1K	0.2%
100	@whinderssonnunesBrazil	54.2M	476.4K	792	0.5%

Data from SocialBook's influencer database, October 2026. Numbers change every day, so for live stats, filters by category and full profiles, open the live ranking in SocialBook .

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Followers vs engagement

The top of Instagram is led by global athletes and entertainers, but follower count is only half the story. Engagement rate shows how many followers actually react to each post.

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Frequently asked questions

How are these accounts ranked?

Accounts are ranked by follower count. We also show average likes, number of posts and engagement rate, which is often a better sign of real influence than followers alone.

Who has the most Instagram followers?

In SocialBook's October 2026 data, Cristiano Ronaldo (@cristiano) is the most-followed account with about 680 million followers, followed by Lionel Messi and Selena Gomez.

Can I work with influencers like these?

Yes. Brands post campaigns in the SocialBook marketplace and creators apply for free. You can filter by platform, audience size, country and niche to find creators who fit your budget, from household names to fast-growing micro influencers.