September 2025 wrapped up with a bang on Instagram, showcasing some seriously popular posts. From global sports stars to Hollywood's finest, it's clear what captured everyone's attention. We're looking at the most liked social media posts 2025 had to offer this month, and it's a mix of personal moments, big achievements, and brand shout-outs. Let's see who made the cut and why their content stood out.
Key Takeaways
- Selena Gomez dominated the top spots, proving her massive influence with two posts racking up over 43 million likes combined.
- Sports figures like Virat Kohli and Lionel Messi continue to command huge engagement, highlighting the global appeal of sports on social media.
- Cristiano Ronaldo made multiple appearances, showcasing his consistent popularity and reach across different types of content, from personal messages to brand promotions.
- K-pop stars like THV and Lalisa Manoban show the growing power of the K-pop fandom in driving engagement on global platforms.
- The most liked posts often combine personal updates, significant life events, or major achievements, connecting with followers on a more human level.
1.Selena Gomez — 🤍 9.27.25 🤍 - 24.3 million likes

Selena Gomez really knows how to capture our attention, doesn't she? This post, hitting a massive 24.3 million likes, is a perfect example. It’s simple, yet it has this undeniable pull.
It feels like a moment captured in time, a personal snapshot that fans just connected with on a huge level. Sometimes, the most impactful posts are the ones that don't try too hard. They just are.
This kind of post reminds us that authenticity often speaks louder than elaborate productions. It's about a genuine moment that resonates deeply with a massive audience, proving that a simple, heartfelt share can be incredibly powerful in the digital space.
It makes you wonder what was happening behind the scenes, right? Was it a special occasion, or just a quiet moment she wanted to share? Whatever it was, it clearly struck a chord. It’s a great reminder that sometimes, less is more, especially when it comes to connecting with people online. The date itself, 9.27.25, adds a touch of mystery, making us all curious about what that day meant.
2.Selena Gomez — @ralphlauren 🤍 @itsbennyblanco 🤍 @rarebeauty - 19.5 million likes

Selena Gomez really knows how to grab our attention, doesn't she? This particular post, racking up a massive 19.5 million likes, is a perfect example. It's a snapshot that feels both personal and aspirational, featuring tags for Ralph Lauren, her beau Benny Blanco, and of course, her own brand, Rare Beauty. It’s a blend of personal life and professional ventures, all wrapped up in one visually appealing package.
What's interesting is how she manages to weave these different threads together. One minute she's showcasing a chic Ralph Lauren outfit, the next she's hinting at her relationship with Benny Blanco. It’s this mix that keeps people hooked. The post itself is a testament to her ability to connect with her audience on multiple levels. It’s not just about the likes; it’s about the story she tells.
This kind of content really shows the evolution of celebrity influence. It's not just about a single product or a single moment anymore. It's about building a lifestyle and a brand that encompasses everything from fashion to personal relationships and beauty products. Selena is a master at this, making it look effortless.
It’s clear that Selena is living her best life, and sharing those moments, big or small, really seems to resonate. Whether it's a fashion moment or a personal update, her followers are here for it. This post, in particular, feels like a celebration of where she is right now, and honestly, who wouldn't want to celebrate that? It’s a reminder that life is a collection of moments, and sharing them can be incredibly powerful. We've seen her share intimate details before, like resting her head on Benny Blanco's chest, so this post fits right into that narrative of openness.
Here's a quick look at what made this post stand out:
- Brand Synergy: Seamlessly integrating Ralph Lauren and Rare Beauty.
- Personal Touch: Including @itsbennyblanco adds a layer of relatability.
- Visual Appeal: A strong aesthetic that aligns with her personal brand.
- Engagement Driver: The combination of fashion, personal life, and brand promotion is a winning formula.
3.Virat Kohli — Been a minute ✋ - 16.2 million likes

It’s been a little while since we’ve seen a post from Virat Kohli, but when he does share, it’s always worth the wait. This particular update, simply captioned "Been a minute ✋", managed to grab the attention of over 16 million people.
It’s a good reminder that sometimes, less is more. No big announcements, no elaborate captions, just a straightforward check-in that clearly resonated with his massive fanbase.
This kind of post shows the power of a simple moment. It doesn't need a lot of fanfare to make an impact when you've built that connection with your audience over time.
While we don't know exactly what Virat was up to when this photo was taken, the relaxed vibe suggests he was taking some well-deserved downtime. It’s a nice glimpse into the life of one of cricket's biggest stars, showing a more personal, unscripted side.
Here's a quick look at the engagement this post received:
Metric | Value |
---|---|
Likes | 16.2 million |
Comments | (Not specified) |
Shares | (Not specified) |
It just goes to show that even a casual moment can become a huge hit online. We're all just waiting for the next update!
4.Lionel Messi — Una noche muy especial… ¡VAMOS ARGENTINA! 🇦🇷 - 14.6 million likes

Wow, what a night for Messi and Argentina! This post, racking up a massive 14.6 million likes, captures that electric feeling after a big win. It’s more than just a photo; it’s a snapshot of pure joy and national pride.
The caption, 'Una noche muy especial… ¡VAMOS ARGENTINA! 🇦🇷', translates to 'A very special night… LET’S GO ARGENTINA! 🇦🇷'. It perfectly sums up the emotion of the moment, especially after a significant victory.
It’s posts like these that really show the power of sport to unite people. You can almost feel the energy from the stadium through the screen. It’s a reminder of those unforgettable moments that make us all fans.
This kind of post goes beyond just likes; it represents a shared experience and a collective celebration. It’s about the feeling of belonging and the thrill of victory that resonates with millions.
Here’s a quick look at what makes these moments so impactful:
- Emotional Connection: The raw emotion in Messi's posts always connects with fans on a deep level.
- National Pride: Posts celebrating national team wins tap into a powerful sense of patriotism.
- Iconic Status: As one of the greatest players ever, Messi's every move is watched and celebrated.
- Shared Experience: Even those not watching the game feel the excitement through these posts.
5.THV — 석 달간 낋여옴 - 10.9 million likes

It looks like THV snagged a massive 10.9 million likes for a post with a Korean caption that roughly translates to "I've been waiting for three months." While the exact context isn't immediately clear from the caption alone, this kind of engagement often points to a highly anticipated reveal, a significant personal milestone, or perhaps a piece of content that really struck a chord with a large audience. It's a testament to how quickly content can go viral, especially when it taps into shared emotions or builds up significant anticipation. This post definitely made waves, showing up on lists of top 20 viral videos 2025 and contributing to the general buzz around trending videos September 2025.
This kind of massive like count suggests a deep connection with the audience, whether it's through humor, relatability, or a shared sense of excitement. It's a reminder that sometimes, the simplest messages, when delivered at the right time, can achieve incredible reach.
This kind of post often becomes part of broader viral social media trends 2025, even if it's not a dance or a challenge. It could be a part of a larger narrative or a response to something happening in pop culture. Without more information, it's hard to pinpoint the exact reason for its success, but the numbers speak for themselves. It's a strong contender for one of the most liked YouTube videos September 2025 or most liked TikTok videos September 2025, depending on the platform, though Instagram is clearly where this one shone.
Here's what we can infer about its potential impact:
- Audience Engagement: The sheer volume of likes indicates a strong positive reaction from viewers.
- Anticipation: The caption hints at a period of waiting, suggesting the content delivered on a build-up of expectation.
- Cultural Relevance: The use of Korean suggests a strong connection with a specific cultural audience, which then resonated globally.
- Virality Factor: Posts like these often become benchmarks for what's trending, influencing other creators and content strategies.
6.Cristiano Ronaldo — Happy Saudi National Day! 🇸🇦 - 9.6 million likes

Cristiano Ronaldo really knows how to connect with his fans, and this post celebrating Saudi National Day is a prime example. It’s more than just a photo; it’s a moment of shared pride and recognition. He’s showing genuine appreciation for the country that’s become his home.
It’s pretty cool to see how athletes like Ronaldo use their massive platforms to acknowledge important national holidays. This kind of post goes beyond just sports; it’s about cultural connection and showing respect. It’s a simple gesture, but it clearly resonated with millions, racking up nearly 10 million likes. That’s a lot of people feeling that shared spirit!
This post highlights the power of social media in bridging cultures and fostering a sense of community. It’s a reminder that even a quick snapshot can carry significant meaning and impact.
Here’s what makes posts like this so effective:
- Authenticity: It feels genuine, not just like a paid promotion.
- Timeliness: Posting on the actual national day makes it relevant and timely.
- Visual Appeal: The image likely captured the celebratory mood well.
- Global Reach: Ronaldo’s status means the message reaches a vast, diverse audience.
7.Katrina Kaif — On our way to start the best chapter of our lives… - 9.3 million likes

Katrina Kaif shared a moment that felt like a significant turning point, capturing the excitement of embarking on a new phase. The post, which garnered an impressive 9.3 million likes, hints at a deeply personal and joyous occasion. It's clear that this is more than just a fleeting update; it's a celebration of a major life event.
While the specifics remain private, the sentiment is universally understood. This marks the beginning of a new journey, filled with anticipation and happiness. It’s the kind of moment that makes you pause and appreciate how far you’ve come and all that lies ahead.
It's always inspiring to see public figures share these milestones. It reminds us that even with the spotlight, life's most meaningful chapters are often the most personal ones. We wish Katrina all the very best as she steps into this exciting new chapter.
8.Cristiano Ronaldo — Bold, Timeless, Legacy. #CR7FRAGANCES - 8.6 million likes

Cristiano Ronaldo's latest Instagram post is a masterclass in personal branding, and honestly, it's pretty impressive. He's not just posting a picture; he's selling a whole vibe with "Bold, Timeless, Legacy." It’s a smart move, tying his name directly to his fragrance line, #CR7FRAGANCES. This isn't just about smelling good; it's about associating his personal brand with qualities that fans already admire in him.
He's really leaning into the idea that his scent is an extension of his own persona. It’s a bold statement, for sure, but given his global appeal, it’s likely to connect with a lot of people. The hashtag itself is a triple threat, hitting on strength, enduring style, and lasting impact – all things people see in Ronaldo.
It makes you think about how athletes and celebrities are building these multi-faceted brands these days. It’s not just about the sport anymore; it’s about the lifestyle, the products, and the overall image they project. This post is a perfect example of that.
This kind of marketing isn't just about selling a product; it's about selling an aspiration. People want to feel a connection to the confidence and success they see in their idols, and a signature fragrance is a tangible way to get a piece of that. It’s a scent that aims to capture the essence of a global icon.
Here's a quick breakdown of what makes this post work:
- Boldness: Reflects Ronaldo's on-field confidence and daring moves.
- Timelessness: Connects to his enduring career and classic style.
- Legacy: Speaks to his lasting impact on the sport and beyond.
- #CR7FRAGANCES: Directly links the message to his product line.
9.Cristiano Ronaldo — Primeiro passo dado ✅ 🇵🇹 - 7.1 million likes

Cristiano Ronaldo kicked off a new chapter, and fans were right there with him. This post, marking a significant first step, clearly resonated, racking up over 7 million likes. It’s a moment that speaks volumes about his journey and the anticipation surrounding his next move.
It seems like a simple phrase, but "Primeiro passo dado" – the first step taken – carries a lot of weight, especially for someone like Ronaldo. It hints at new beginnings, whether that's a new team, a new venture, or just a fresh phase in his career. The Portuguese flag emoji adds a touch of national pride, reminding everyone of his roots as he embarks on this new path.
This kind of post isn't just about a like count; it's about connection. It shows the human side of a global superstar, sharing a personal milestone with millions who follow his every move. It’s a reminder that even at the highest levels, every journey starts with that one initial step.
What makes these moments so engaging?
- Relatability: Everyone takes first steps, whether it's a new job, a new hobby, or a new city. Ronaldo's post taps into that universal experience.
- Anticipation: Fans are always eager to see what's next for a legend. This post fuels that curiosity without giving too much away.
- Community: The sheer number of likes shows the massive community that rallies around him, celebrating his successes and supporting his new endeavors.
10.Lalisa Manoban — First Emmys experience with my White Lotus family 🪷 - 6.2 million likes

Wow, Lalisa Manoban really made an impression at the Emmys this year! It's always exciting to see our favorite artists step into new arenas, and her appearance with the 'White Lotus' cast was definitely a moment. She shared a snapshot that felt super personal, giving us a peek behind the scenes of this major event.
It seems like she was really soaking it all in, and who wouldn't be? Being part of such a celebrated show and attending an event like the Emmys is a big deal. The post itself, with that simple yet evocative lotus emoji, hints at the elegance and perhaps the serene yet impactful presence she brought to the night. It’s a reminder that these public figures have lives and experiences that go beyond their music or performances, connecting with us on a more human level.
This kind of moment, where a global star like Lalisa is seen experiencing something as significant as the Emmys alongside a critically acclaimed show's cast, really bridges different worlds of entertainment. It’s not just about the glamour; it’s about the shared experience and the recognition of talent across various creative fields.
It makes you wonder what other behind-the-scenes magic was happening. While we only got a glimpse, it’s these little peeks that make following along so engaging. It’s a testament to her versatility and her growing presence in the broader entertainment landscape. Definitely a highlight for her fans and for anyone who appreciates seeing artists branch out and shine in new ways.
11.Lalisa Manoban — 🍅🥫🍅🥫🍅 - 6.1 million likes

Lalisa Manoban jumped on a trend that’s all about quick, engaging visuals. This particular post, with its simple yet intriguing "🍅🥫🍅🥫🍅" caption, really grabbed attention. It’s a great example of how a bit of mystery can go a long way on social media.
The trend itself seems to focus on short, punchy content, often using a specific sound or visual cue to create a memorable moment. It’s the kind of thing that makes you stop scrolling, even if you’re not entirely sure what you’re looking at at first. This post definitely achieved that.
It’s interesting to see how creators are playing with abstract or even slightly nonsensical themes to get people talking. This post is a prime example of that playful approach.
This kind of content often relies on a shared understanding within the platform's community, where a simple emoji sequence can spark curiosity and engagement without needing a lengthy explanation. It’s a testament to the power of visual language in the digital age.
12.Cristiano Ronaldo — This is Al Nassr! This is who we are! 🔥 - 6.1 million likes

Wow, Cristiano Ronaldo really knows how to rally the troops! This post, hitting over 6 million likes, is all about his team, Al Nassr. It’s more than just a photo; it feels like a declaration of unity and pride.
He’s showing everyone that this isn't just a club, it's a family, a force to be reckoned with. The passion in this post is totally palpable. It’s the kind of energy that gets fans hyped and players ready to give their all on the field.
It makes you wonder what’s next for Al Nassr. With Ronaldo leading the charge, you just know they’re aiming for the top. It’s a reminder that sports are about more than just winning; it’s about the journey, the team spirit, and that shared identity.
This kind of post really connects with people. It’s not just about the goals or the wins, but about the feeling of belonging and fighting for something together. It’s a powerful message that resonates way beyond the football pitch.
Here’s what makes this post stand out:
- Team Spirit: It’s a clear shout-out to his teammates and the club's collective spirit.
- Authenticity: It feels genuine, like Ronaldo is truly speaking from the heart about his commitment.
- Inspiration: It’s the kind of message that motivates both athletes and fans alike.
It’s posts like these that remind us why we love sports – for the drama, the passion, and the unbreakable bonds formed along the way.
13.Jennie (BLACKPINK) — 🎀🎀🎀 @beatsbydre - 5.7 million likes

Jennie from BLACKPINK really knows how to make an impression, and this post is no exception. It's a simple, yet striking, visual that snagged over 5.7 million likes. The post features Jennie looking effortlessly chic, with a clear nod to the brand @beatsbydre. It's that kind of understated coolness that fans absolutely adore.
She's got a knack for making even the simplest things look like a fashion statement.
It's interesting to see how certain posts just click with people. This one, with its clean aesthetic and direct brand mention, feels very intentional. It’s not just a picture; it’s a whole vibe. The use of the ribbon emojis adds a playful touch, hinting at something special or perhaps a new release.
This kind of content often performs well because it's aspirational yet relatable. People see Jennie, they see a cool product, and they connect with the overall stylish presentation.
While the exact details of the collaboration or the specific product aren't spelled out, the implication is clear. It’s a smart way to promote, letting the visual and Jennie's star power do most of the talking. It makes you wonder what else is coming up for her and the brand.
14.Zendaya — Grateful for another year of life… 🫶🏽Z - 5.3 million likes

Another year around the sun for Zendaya! It’s always a treat to see what she’s up to, and this birthday post was no exception. She shared a simple, heartfelt message, letting us all know she's feeling thankful for another trip around the sun. It’s nice to see these moments of genuine appreciation from someone who’s constantly in the spotlight.
It’s clear that Zendaya values her personal connections and the simple joys in life. While she’s known for her incredible acting talent and fashion sense, posts like these remind us of the person behind the fame. This kind of authenticity really connects with people.
It's easy to get caught up in the hustle and bustle of life, but taking a moment to acknowledge the good things, big or small, is something we could all do more of. Zendaya's post is a gentle nudge to appreciate the journey.
Her career has been on a steady rise, with major roles and accolades. She's become a real icon in Hollywood, and it's fascinating to see how she handles the pressure. You can read more about her impressive career here.
It makes you wonder what she'll be up to next, both personally and professionally. Whatever it is, we'll be watching!
15.RKive — 사랑은 돌아오는거야 - 5.1 million likes

RKive's post, titled "사랑은 돌아오는거야" which translates to "Love Comes Back," snagged an impressive 5.1 million likes in September 2025. It's a simple yet profound message that clearly struck a chord with a lot of people.
This post taps into that universal feeling of hope and the belief that good things, especially love, have a way of returning to us. It’s the kind of sentiment that makes you pause and reflect, maybe even smile a little, thinking about past connections or looking forward to future ones.
The idea that love is cyclical, that it returns, offers a comforting perspective in a world that can sometimes feel unpredictable. It’s a reminder to cherish the love we have and to remain open to the love that may come our way again.
While the exact content of the post isn't detailed, the caption and the massive like count suggest it resonated deeply. It’s a testament to how a simple, heartfelt message can connect with millions. It makes you wonder what kind of love RKive was referring to – romantic, platonic, or perhaps self-love? Whatever it was, it was clearly something many people could relate to and appreciate.
16.Cristiano Ronaldo — Ready. Together. 🟡🔵 - 5.1 million likes

Cristiano Ronaldo is back on the list, and this time it's all about unity and a shared purpose. This post, racking up over 5 million likes, seems to capture a moment of collective spirit, possibly related to his team, Al Nassr, given the yellow and blue emojis. It’s a simple message, but powerful in its implication of teamwork and shared goals.
It makes you wonder what exactly prompted this declaration. Was it a specific match? A training session? Or maybe just a general feeling of camaraderie within the squad? Whatever the context, Ronaldo knows how to rally his fans and convey a sense of togetherness.
The power of a united front cannot be overstated. When individuals align their efforts towards a common objective, the potential for achievement multiplies. This sentiment is often reflected in sports, where the synergy between players can lead to remarkable victories.
Here's a look at what might be behind this post:
- Team Spirit: The "Ready. Together." message strongly suggests a focus on the collective rather than the individual.
- Visual Cues: The yellow and blue emojis are a direct nod to Al Nassr's team colors, reinforcing the connection to his club.
- Fan Engagement: Ronaldo consistently uses his platform to connect with his massive fanbase, and posts like these foster a sense of shared identity with his team.
It’s a reminder that even for a global superstar, the strength of the team is often what drives success. It’s not just about individual brilliance; it’s about everyone being on the same page and working towards that shared victory.
17.Kylian Mbappé — Last week. ✨ - 5.1 million likes

Kylian Mbappé's post from last week really captured attention, racking up over 5.1 million likes. It's a great example of the kind of content that makes it onto the top viral posts September 2025 lists.
It seems like a simple snapshot, but it's the kind of post that makes you pause and wonder what's behind the image. Was it a major career moment, a personal milestone, or just a candid shot that resonated with fans? These kinds of posts often become some of the most popular posts 2025 has seen so far because they offer a little glimpse into the life of someone we admire.
While the exact context isn't detailed, the sheer number of likes suggests it hit the mark. It's a reminder that sometimes, less is more when it comes to social media engagement. A well-timed, authentic moment can often outperform a heavily produced piece of content.
Here's a look at how some other posts performed around the same time:
Rank | Name | Likes (Millions) |
---|---|---|
1 | Selena Gomez | 24.3 |
2 | Selena Gomez | 19.5 |
3 | Virat Kohli | 16.2 |
4 | Lionel Messi | 14.6 |
5 | THV | 10.9 |
6 | Cristiano Ronaldo | 9.6 |
7 | Katrina Kaif | 9.3 |
8 | Cristiano Ronaldo | 8.6 |
9 | Cristiano Ronaldo | 7.1 |
10 | Lalisa Manoban | 6.2 |
11 | Lalisa Manoban | 6.1 |
12 | Cristiano Ronaldo | 6.1 |
13 | Jennie (BLACKPINK) | 5.7 |
14 | Zendaya | 5.3 |
15 | RKive | 5.1 |
16 | Cristiano Ronaldo | 5.1 |
17 | Kylian Mbappé | 5.1 |
18 | SPL / Cristiano Ronaldo | 4.9 |
It's interesting to see how athletes and global stars continue to dominate these lists. Mbappé's post, even with its brevity, clearly struck a chord with his massive following, proving that a simple 'last week' can be enough to generate significant buzz.
18.SPL / Cristiano Ronaldo — 25 goals 🏆🇵🇹, Golden Boot winner - 4.9 million likes

Well, look who's still got it! Cristiano Ronaldo, at the ripe old age of forty, has snagged the Saudi Pro League Golden Boot for the 2024-25 season. That's right, 25 goals for Al Nassr. It’s pretty wild to think about, honestly. He was presented with the award in Riyadh, and it just goes to show that age is really just a number when you've got that kind of talent and dedication. It’s not every day you see someone dominating a league like that at this stage of their career.
This achievement really highlights his consistent performance throughout the season. It wasn't just a few lucky shots; it was a steady stream of goals that kept Al Nassr competitive.
Here's a quick look at his goal breakdown:
- 25 goals total
- Awarded the Golden Boot
- Played for Al Nassr
It’s a testament to his work ethic and how he stays in top form. You can read more about his Saudi Pro League win.
This kind of success at his age is pretty inspiring. It makes you wonder what else he can achieve. It’s a reminder that with passion and hard work, you can keep reaching new heights, no matter how many birthdays you've had.
19.Cristiano Ronaldo — 🇵🇹 - 4.9 million likes

Cristiano Ronaldo's post, simply featuring the Portuguese flag, garnered an impressive 4.9 million likes. This kind of post often signifies national pride or a connection to his roots. While brief, it clearly resonated with his vast following, who likely understood the sentiment behind the simple yet powerful symbol.
20.RKive — 감사했습니다 🎂 - 4.8 million likes

RKive's post, with the Korean caption "감사했습니다" (which translates to "Thank you") and a birthday cake emoji, received 4.8 million likes. This suggests a post of gratitude, possibly celebrating a birthday or a significant milestone. The warmth and appreciation conveyed clearly connected with a large audience, making it a memorable post for September.
Conclusion
From record-breaking likes to heartfelt personal moments, September's top posts prove that authentic connection and major milestones drive the biggest engagement. Whether you're a global brand or a growing business, unlocking this level of impact requires the right partnerships.
Platforms like SocialBook streamline this process, helping accounts precisely identify and collaborate with creators who genuinely resonate with their audience—turning viral potential into measurable results.
Frequently Asked Questions
Who had the most liked Instagram post in September 2025?
Selena Gomez snagged the top spot with a post that garnered an incredible 24.3 million likes. It looks like her fans really showed up for her!
Were there any sports stars with super popular posts?
Absolutely! Virat Kohli and Lionel Messi both had posts that reached over 14 million likes. Cristiano Ronaldo also had several posts in the top 20, showing he's still a huge deal on Instagram.
What kind of content did the most popular posts feature?
It was a mix! Some posts were personal updates, like Selena Gomez's, while others celebrated achievements, like Cristiano Ronaldo's Golden Boot win or Lionel Messi's team's victory. Fashion and brand shout-outs also did well.
Were there any posts from K-Pop stars?
Yes! Lalisa Manoban from BLACKPINK had a couple of posts that made it into the top 20, including one about her first time at the Emmys. Jennie from BLACKPINK also had a popular post.
Did any actors or actresses have highly liked posts?
Zendaya celebrated her birthday with a post that got over 5 million likes. It seems like personal moments and celebrations are a big hit with followers.
How can I make my Instagram posts more popular?
Looking at these top posts, it helps to share exciting life moments, celebrate wins, and engage with your audience authentically. Using trending audio for Reels and creating engaging content like carousels can also boost your visibility.