Qatar’s fashion landscape in 2025 is being redefined by these 20 visionary influencers, whose bold aesthetics and innovative content are setting new trends across the region. Whether showcasing cutting-edge streetwear, elegant traditional ensembles, or haute couture collaborations, they’ve mastered the art of blending global influences with local flair. Their feeds—a mix of curated editorial shoots, behind-the-scenes glimpses, and styling masterclasses—aren’t just inspiring followers; they’re shaping the future of Gulf style. For brands and fashion enthusiasts alike, these trailblazers are the ones to watch.
1. Zara Khan – The TikTok Queen of Doha
TikTok Followers: 3.4M
Niche: Fashion, LifeStyle, Travel
Why Follow: With 3.3 million followers eating up her every post, Zara Khan is the social media sweetheart of Qatar. Whether she’s dropping Urdu poetry, sharing relatable life musings, or flexing her fitness journey, her feed is equal parts inspiring and addictive. If you’re not following her yet, what are you even doing?
Pro Tip for Brands:
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2. Amal Ameen – The Fashion Empire Builder
Instagram Followers: 234k
Niche: Fashion, LifeStyle
Why Follow: Meet Amal Ameen—Qatar’s answer to Anna Wintour, but with way more flair. As the powerhouse behind Triple Trend Design House and La Boutique Blanche, she’s not just setting trends; she’s inventing them. Awards? Check. Global influence? Double-check. If fashion were a kingdom, Amal would be wearing the crown.
3. Oumaima elhabhab – The Jet-Setting Aesthetic Guru
TikTok Followers: 249.9k
Niche: Fashion, LifeStyle, Makeup
Why Follow: Switzerland one day, Italy the next—Oumaima’s Instagram is a passport-free vacation. Between dreamy travel snaps and birthday celebrations dripping in glam, she’s mastered the art of making every moment look like a magazine spread. Warning: Following her may induce severe wanderlust.
4. Shosh Mohammed – The Abaya Icon
Instagram Followers: 213k
Niche: Fashion, LifeStyle, Makeup
Why Follow: Ramadan? Eid? Just another reason for Shosh to serve looks. This abaya queen blends tradition with runway-ready style, turning cultural celebrations into fashion moments. With a loyal following on Insta and TikTok, she’s proof that modesty and fierceness go hand in hand.
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5. Sarah A. Al-Hail – The Elegance Ambassador
Instagram Followers: 277k
Niche: Fashion, LifeStyle, Makeup, Culture
Why Follow: Sarah doesn’t just wear fashion—she curates it. From flawless makeup tutorials to deep dives into Qatari culture, her feed is a masterclass in living luxuriously. If sophistication had a name, it’d be Sarah A. Al-Hail.
6. Reem Alsalem – The Luxury Maven
Instagram Followers: 344k
Niche: Fashion, LifeStyle, Makeup
Why Follow: When Louis Vuitton and Cartier need a brand ambassador in Qatar, they call Reem. With a wardrobe most can only dream of, she’s the go-to for high-end fashion inspo. Pro tip: Follow her before your next splurge—she’ll make sure you spend wisely.
7. Sara Khaled Mohamed – The Localista
Instagram Followers: 155k
Niche: Fashion, LifeStyle, Makeup, Food
Why Follow: Food, fashion, and everything Qatari—Sara’s feed is a love letter to her homeland. Whether she’s spotlighting small businesses or sharing must-try recipes, her content is as authentic as it gets. Consider her your insider guide to Doha’s hidden gems.
8. Diana Hamad – The Bilingual Trendsetter
Instagram Followers: 240k
Niche: Fashion, LifeStyle, Makeup
Why Follow: Peugeot collabs? Check. Sony partnerships? Double-check. Diana effortlessly juggles Arabic and English content while making luxury look relatable. Her secret? A vibe so chic, even her coffee breaks look editorial.
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9. Nimra Khalid – The Modest Fashion Dreamer
Instagram Followers: 243k
Niche: Fashion, LifeStyle, Makeup
Why Follow: Cycling in hijabs, launching her baby brand Faaynoon, and serving Eid looks—Nimra does it all with infectious energy. Her motto? Dream big, dress bigger. If you love modest fashion with a side of hustle, she’s your girl.
10. Seereenk – The TikTok Comedy Stylist
Instagram Followers: 95.7k
Niche: Fashion, LifeStyle, Makeup, Humor
Why Follow: Fashion tips? Hilarious skits? Seereenk’s content is the perfect cocktail of style and laughs. Whether she’s roasting trends or hosting giveaways, her personality shines brighter than her wardrobe (and that’s saying something).
11. Abdulla Al Abdulla – The Skincare Sultan
Instagram Followers: 609k
Niche: Fashion, LifeStyle, Makeup, Skincare
Why Follow: Dior, Prada, Givenchy—Abdulla’s skincare routine is more luxurious than a spa day in Monaco. Represented by Bold Management, he’s the guy to follow if you want to glow like royalty (budget permitting).
12. QatariLifeStyle – The Daily Dose of Glam
Instagram Followers: 357k
Niche: Fashion, LifeStyle
Why Follow: Need outfit inspo before your morning coffee? This blogger’s got you covered. Mixing tradition with modern trends, her feed is a one-stop shop for fashion addicts who crave variety.
13. Ayah Elobaid – The Brainy Beauty
Instagram Followers: 77.3k
Niche: Fashion, LifeStyle, Makeup
Why Follow: By day, she’s a computer science teacher. By Instagram, she’s a beauty guru and Gold Apple ambassador. Ayah proves you can slay in the lab and the makeup aisle—talk about #GirlBoss energy.
14. Nijju Shain – The Kabaddi King Turned Fashionista
Instagram Followers: 108k
Niche: Fashion, LifeStyle
Why Follow: Pro athlete by training, style icon by accident. Nijju’s brand @shain_out_fit blends Indian heritage with Gulf streetwear, proving that fashion and sports can coexist—gloriously.
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15. Sheikha Moza bint Nasser – The Royal Trendsetter
Instagram Followers: 421k
Niche: Fashion, LifeStyle
Why Follow: When Her Highness steps out, the fashion world takes notes. From haute couture to education advocacy, Sheikha Moza’s influence is as timeless as her wardrobe. Bow down.
16. Kholoud Alali – The Designer Whisperer
Instagram Followers: 404k
Niche: Fashion, LifeStyle
Why Follow: Dior, Gucci, Prada—Kholoud’s closet is a luxury brand’s dream catalog. If you’ve ever wondered how to style a $5k handbag, her feed is your answer (and maybe your wallet’s worst enemy).
17. lady.aysha – The Modern Traditionista
Instagram Followers: 157k
Niche: Fashion, LifeStyle
Why Follow: Abayas with a twist? Ayesha’s got it locked down. As a designer and family gal, she blends cultural roots with contemporary flair, making her a must-follow for fashion that tells a story.
18. Samhaa Alahmed – The Modest Momfluencer
Instagram Followers: 95.1k
Niche: Fashion, LifeStyle, Motherhood
Why Follow: Between raising kids and repping Qatari brands, Samhaa’s life is #Goals. Her Arabic-focused content is a goldmine for moms who want to stay stylish without sacrificing comfort.
Pro Tips For Brands: If you're considering partnerships with influencer like Samhaa, SocialBook can help you discover the right match for your marketing campaigns based on audience engagement and brand alignment.
19. Ibtissem Riahi – The Joy Ambassador
Instagram Followers: 108k
Niche: Fashion, LifeStyle, Travel
Why Follow: Birthdays, weddings, love notes—Ibtissem’s feed is a serotonin boost. With Tunisian roots and Qatari vibes, she celebrates life’s highs with infectious positivity. Follow for instant smiles.
20. Fatemah Al-Mohammadi – The Coffee & Couture Connoisseur
Instagram Followers: 173k
Niche: Fashion, LifeStyle, Travel
Why Follow: Half fashionista, half caffeine addict, Fatemah’s blend of Iranian heritage and Qatari chic is as unique as her latte art. Whether she’s promoting brands or sharing life musings, her content is chef’s kiss.
Final Thought:
Qatar’s fashion scene is experiencing a stylish revolution, led by a dynamic mix of influencers who blend tradition, innovation, and global flair. Whether you're a brand looking to collaborate or a fashion lover seeking fresh inspiration, these 20 trendsetters are redefining what it means to be fashionable in the Gulf. With platforms like SocialBook making it easier than ever to connect with the right voices, the future of influencer marketing in Qatar looks brighter—and bolder—than ever.
For more influencer insights, explore the link below: https://socialbook.io/blog/tag/top-influencer-list/
