15 Dog Influencers You Need on Your Feed in 2026

Scrolling through social media can get a bit dull sometimes, right? Well, get ready to add some serious cuteness and fun to your feed because we're talking about dog influencers. These pups aren't just adorable; they're basically internet celebrities with millions of followers. From hilarious antics to impressive adventures, these canine stars are taking over the digital world, and honestly, who wouldn't want to follow along? We've rounded up some of the best dog influencers you absolutely need to keep an eye on in 2026.

Key Takeaways

• Dog influencers have become major players in the social media landscape, attracting large and engaged followings.
• These furry stars showcase a wide range of content, from daily life and humor to adventure and training tips.
• Brands increasingly partner with dog influencers for marketing campaigns, leveraging their reach and audience connection.
• The popularity of dog influencers highlights the strong bond between people and their pets, translating into online engagement.
• Following these dog influencers offers a consistent source of joy, entertainment, and inspiration for pet lovers everywhere.

The Ascent of Dog Influencers on Social Platforms

It’s kind of wild how popular dogs have become online, right? I mean, a few years ago, you’d just see cute pet pics on your feed, and now we’ve got full-blown canine celebrities with millions of followers. It’s not just about fluffy faces anymore; these pups are building actual careers, influencing trends, and even helping brands connect with people.

Think about it: these dogs are showing up in our feeds with their own personalities, their own little quirks, and their own adventures. They’re doing everything from modeling tiny outfits to reviewing dog treats, and honestly, it’s pretty entertaining. The internet has basically turned our furry friends into bona fide influencers.

This whole phenomenon didn't just happen overnight. It’s a mix of people wanting more feel-good content, the rise of visual platforms like Instagram and TikTok, and the simple fact that dogs are, well, adorable. Plus, for many of us, our pets are family, so seeing other people’s dogs living their best lives online just feels good. It’s a whole community built around shared love for our four-legged pals.

Here’s a quick look at how this trend has grown:

• Early Days: Mostly just personal photos shared among friends and family.
• The Cute Factor: Accounts started popping up dedicated solely to cute pet pictures, gaining traction.
• Personality Emerges: Dogs began showcasing unique traits, outfits, and activities, making them more relatable.
• Brand Partnerships: Businesses realized the potential for reaching pet owners through these popular accounts.
• Full-Fledged Careers: Some dogs now have agents, merchandise, and consistent brand deals, much like human influencers.

It's fascinating to see how social media has created a new kind of stardom, one that’s wagging its tail and looking for belly rubs. These dogs aren't just pets; they're content creators, trendsetters, and a source of daily joy for millions.

1. Jiffpom (@jiffpom)

Instagram followers:8.9M

Okay, let's talk about Jiffpom. This little Pomeranian is basically a tiny celebrity in the dog influencer world. Seriously, this dog has more followers than most people I know! Jiffpom is known for rocking some seriously cute outfits and just generally being adorable. It’s like having a tiny, fluffy fashion icon living in your phone.

What makes Jiffpom stand out? It’s the sheer consistency and the quality of the content. The photos and videos are always bright, clear, and showcase Jiffpom in various charming poses or outfits. It’s not just random snapshots; there’s a real effort put into making each post visually appealing.

Here’s a quick look at why Jiffpom is such a big deal:

• Fashion Forward: Jiffpom has an impressive wardrobe, from tiny sweaters to holiday costumes. It’s clear that a lot of thought goes into styling.
• Global Appeal: With millions of followers worldwide, Jiffpom transcends language barriers with pure cuteness.
• Brand Collaborations: Jiffpom has worked with numerous brands, showing how effective a well-managed pet account can be for marketing.

Jiffpom's success isn't just about being cute; it's about building a brand. The account manages to be both aspirational and relatable, making followers feel connected to this tiny star's daily life.

It’s pretty wild to think a dog can achieve this level of fame, but Jiffpom proves it’s possible. If you’re looking for a daily dose of pure, unadulterated charm, definitely give @jiffpom a follow.

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2. Doug the Pug (@itsdougthepug)

Instagram followers:3.5M

Doug the Pug is, without a doubt, one of the most recognizable canine celebrities on the internet. He's not just a dog; he's a brand. With millions of followers across various platforms, Doug has turned his love for snacks and naps into a full-blown career. He's a two-time People's Choice Award winner for Favorite Animal Star, which really says something about his impact.

What makes Doug so popular? It's his relatable personality and his owner's knack for putting him in hilarious situations. You'll often find Doug sporting a ridiculous costume, lounging like a king, or enjoying some sort of treat. He's the ultimate couch potato king, and honestly, who can't relate to that?

Doug's influence extends beyond just cute photos. He's authored New York Times bestselling books and has a whole line of merchandise. It's pretty wild to think a pug could achieve all this!

Here's a little peek at what makes Doug's world go 'round:

• Snack Enthusiast: Doug has a well-documented love for food. From pizza to ice cream, he's not picky.
• Fashion Icon: His wardrobe is extensive, featuring everything from superhero capes to Hawaiian shirts.
• Master of Relaxation: Napping and lounging are serious business for Doug.
• Community Builder: He's the 'big bro' to his sister, Dory, and has a whole community of fans who adore him.

Doug's success shows how much people connect with authentic, fun-loving pets online. It's more than just a cute face; it's about personality and the joy they bring to our everyday lives.

3. Tucker Budzyn (@tuckerbudzyn)

Instagram followers:4.4M

Tucker Budzyn is a golden retriever who’s basically living the dream. He’s got a whole family that adores him, and his humans, Courtney and Mike, do a fantastic job of capturing his everyday adventures. You’ll find a lot of relatable dog owner moments in his feed, from zoomies in the yard to the classic “guilty dog” look after a minor household infraction.

What makes Tucker stand out is the genuine, unscripted feel of his content. It’s not overly produced; it’s just a dog being a dog, with a bit of commentary thrown in. His videos often feature his human siblings, and the interactions are pure gold. It’s the kind of stuff that makes you nod and say, “Yep, my dog does that too!”

Here’s a peek at what you can expect:

• Daily life antics: From waking up to bedtime, Tucker’s routine is documented with humor.
• Sibling dynamics: His interactions with the human kids are a highlight, showing off that family bond.
• Outdoor explorations: Whether it’s a walk in the park or a trip to the beach, Tucker loves to explore.

Tucker’s feed is a breath of fresh air in the often-curated world of social media. It’s a reminder that the simple joys of life, like a happy dog wagging its tail, are what truly matter. His relatability is his superpower.

With millions of followers, Tucker Budzyn proves that authenticity and a whole lot of golden retriever charm can go a long way. He’s a perfect follow for anyone who loves a good laugh and appreciates the simple, happy moments dogs bring into our lives.

4. Loki the Wolfdog (@loki)

Instagram followers:1.8M

Loki the Wolfdog is a bit of an icon in the dog influencer world. He’s not your average pet; Loki is a Northern Inuit Dog, which gives him that striking wolf-like appearance that immediately grabs your attention. His unique look and adventurous spirit have earned him a massive following.

Originally from the US, Loki’s journey has taken him to some pretty amazing places. His feed is full of him exploring the great outdoors, from mountains to forests, often with his human, Kelly Lund. It’s like a travelogue for dogs, but with a seriously cool wolfdog as the star.

What makes Loki stand out is the genuine connection he seems to have with nature and his owner. It’s not just about posing for photos; it’s about experiencing life and sharing those moments. You’ll see him hiking, camping, and just generally being a majestic creature in beautiful landscapes.

Here’s a peek at what makes Loki’s content so engaging:

• Adventure Focus: His posts often highlight his travels and outdoor activities.
• Unique Breed: The wolfdog appearance is a major draw.
• Strong Bond: The relationship between Loki and his owner is clear and heartwarming.
• Inspirational Tone: His life is presented as one of freedom and exploration.

Loki’s presence online is more than just cute pictures; it’s a reminder of the wild beauty that exists and the incredible bond between humans and animals. He shows us that dogs, especially those with a wilder look, can be incredible companions for adventure.

He’s a great example of how a dog’s unique qualities can capture the imagination of millions online.

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5. Maya Polar Bear (@mayapolarbear)

Instagram followers:1.6M

Maya Polar Bear isn't your typical dog, but she's definitely earned her spot on this list. This fluffy Samoyed looks like a miniature polar bear, and her snowy white coat makes her stand out. Her account is full of heartwarming moments and playful antics that are sure to brighten your day.

Maya's owner often shares videos of her enjoying the outdoors, whether it's playing in the snow or just lounging around the house. It's clear that Maya is a very loved and happy dog, and her joyful spirit is infectious.

Here's what makes Maya's feed so special:

• Unmatched Cuteness: Seriously, who can resist a dog that looks like a cloud?
• Positive Vibes: Maya's happy-go-lucky attitude is contagious.
• Beautiful Snowy Scenery: Many of her posts feature stunning winter landscapes.

Maya's presence online is a gentle reminder of the simple joys in life. Her owner does a great job of capturing her personality, making her more than just a pretty face. It's about the connection and the happiness she brings to so many people.

If you're looking for a dose of pure, unadulterated joy, give Maya Polar Bear a follow. She's a true winter wonderland in dog form.

6. Bunny (@whataboutbunny)

Instagram followers:1.6M

Okay, so have you ever seen a dog that can talk? Well, Bunny might be the closest you'll get. She's a sheepadoodle from Seattle, and her human, Alexis Devine, has been teaching her to communicate using a special soundboard with buttons. It's pretty wild to watch.

Bunny's feed is full of her daily life, and honestly, it's just charming. You get to see her playing, doing little tricks, and, of course, using those buttons. It really makes you think about how smart dogs are and what else they might be trying to tell us.

Here's a peek at what makes Bunny's content so interesting:

• Learning to Communicate: Watching Bunny press buttons to express her needs or thoughts is fascinating.
• Daily Adventures: From playtime to just chilling, her everyday moments are captured.
• Tips for Owners: Alexis often shares insights into how she taught Bunny, which can be helpful for other pet parents.

It's not just about the novelty of a 'talking' dog, though. Bunny's account shows a really strong bond between her and Alexis. It’s a great example of how technology and patience can open up new ways to connect with our pets. You see the effort and love that goes into it, and it’s just heartwarming.

Bunny's journey with the soundboard is more than just a cute trick; it highlights the potential for deeper communication and understanding between humans and their canine companions. It’s a reminder that our dogs have thoughts and feelings, and with the right approach, we can learn to understand them better.

7. Crusoe the Dachshund (@crusoe_dachshund)

Instagram followers:883K

Alright, let's talk about Crusoe the Dachshund. This guy is a bit of a legend in the dog influencer world, and for good reason. He's been around since 2011, which makes him one of the original pet influencers. Seriously, he's got a New York Times bestseller and a People's Choice Award under his belt. That's more than some humans can say!

Crusoe's whole vibe is about his long snout and his adventures. You'll see him out hiking, rocking some pretty hilarious costumes, and generally just being a charming little dude. He's not just about looking cute, though. He's also the CEO of his own dog ramp brand, @doggoramps, which is pretty cool. It shows that these pups can be entrepreneurs too.

What makes Crusoe stand out is his personality. He's got this way of making even simple things look like a big adventure. Plus, his humans do a great job of keeping his content fresh and engaging. It's not just endless photos; there are videos, stories, and even a mobile game.

Here's a quick look at what makes his profile pop:

• Long-snout charm: His unique look is instantly recognizable.
• Adventure seeker: From hikes to everyday outings, he makes it interesting.
• Costume comedy: His outfits are usually a hit and bring a lot of laughs.
• Entrepreneurial spirit: He's not just a pretty face; he's got his own brand.

He's definitely a dog who knows how to work the camera and keep his followers entertained. If you're looking for a dose of fun and a reminder that dachshunds can do it all, give Crusoe a follow.

8. Tuna Melts My Heart (@tunameltsmyheart)

Instagram followers:1.9M

You know those dogs that just look a little… different? The ones with the underbites and the slightly squished faces that somehow make them even more lovable? That’s Tuna. He’s a Chiweenie (that’s a Chihuahua and Dachshund mix, by the way) with a signature overbite that’s become his trademark. His unique look is exactly what makes him so endearing to his massive following.

Scrolling through Tuna’s feed is like getting a daily dose of pure, unadulterated joy. His humans do a fantastic job of capturing his everyday moments, from snoozing in sunbeams to going on little adventures. It’s not about fancy costumes or elaborate setups; it’s about the simple charm of a dog who looks perpetually surprised and happy to be here.

What makes Tuna’s account stand out is its authenticity. You get a real sense of his personality – a sweet, slightly goofy, and incredibly photogenic pup. He’s proof that you don’t need to fit a conventional mold to be a social media star.

Here’s what you can expect from @tunameltsmyheart:

• Unbeatable Charm: That overbite is just the cutest.
• Everyday Adventures: From park visits to couch naps, it’s all relatable.
• Heartwarming Vibes: Tuna’s presence just makes you feel good.

Tuna’s journey shows us that imperfections are what make us unique and lovable. His popularity is a testament to the fact that genuine personality shines through, no matter what you look like.

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9. Popeye the Foodie Dog (@popeyethefoodie)

Instagram followers:363M

Popeye the Foodie Dog is exactly what his handle suggests: a pup with a serious appreciation for all things edible. This former stray from Los Angeles has traded street life for a life of delicious adventures, and honestly, who can blame him? His feed is a testament to the joy that good food can bring, whether it's a gourmet meal at a pet-friendly restaurant or a simple, tasty treat.

Popeye's journey from a stray to a celebrated foodie is quite inspiring. It really makes you think about the reasons behind pet owners selecting Popeye for their canine companions. His story reminds us that every dog deserves a chance at a happy, well-fed life.

What makes Popeye's account stand out is his genuine enthusiasm. You can see it in his eyes (and his wagging tail!) when he's about to enjoy a meal. He’s not just eating; he’s experiencing the food.

Here’s a peek into Popeye’s foodie world:

• Restaurant Reviews: Popeye often visits various eateries, giving followers a look at their pet-friendly options and the dishes he enjoys.
• Treat Tastings: From homemade goodies to store-bought delights, Popeye gives his honest (and adorable) opinion on snacks.
• Travel Adventures: Food is a big part of travel, and Popeye’s adventures often include discovering local flavors in new places.

Popeye’s content is more than just cute dog pictures; it’s a celebration of life's simple pleasures, with food taking center stage. It’s a reminder to savor every bite and appreciate the moments, big or small.

10. Tinkerbelle (@tinkerbellethedog)

Instagram followers:432K

Tinkerbelle, often seen with her companion Belle, is a true New York City dog who’s made a name for herself in the modeling and acting world. These two pups bring a serious dose of glamour to the dog influencer scene. They’ve been featured in campaigns and even have their own podcast, #GossipPups, which is a fun listen for any dog lover.

Their bio mentions working with big names like Taylor Swift and Ariana Grande, which is pretty wild when you think about it. It just goes to show how much these talented dogs can bring to a project. They’re not just cute faces; they’re professional performers!

Here’s a little peek at what makes them stand out:

• NYC Dog Models & Actors: They’ve got the city hustle and photogenic qualities down pat.
• Podcast Hosts: Their #GossipPups podcast offers a unique behind-the-scenes look.
• Fashion Forward: Known for their "FIERCE FABULOUS FLUFF," they always look on point.

It’s amazing to see how far dog influencers have come, with some even becoming household names. You can follow their adventures and see their latest work on Instagram @tinkerbellethedog. They really are a testament to the growing influence of canine social media stars in today's digital landscape.

11. Manny the Frenchie (@manny_the_frenchie)

Instagram followers:978K

Manny the Frenchie is a total charmer on Instagram, known for his adorable face and his family's fun-loving posts. He's not just any French Bulldog; Manny has built a serious following by sharing his everyday adventures, often with a touch of humor. His account is a great example of how personality can shine through, even in a pet.

What makes Manny stand out is the genuine connection he seems to have with his humans and the way his life is documented. It feels less like a curated feed and more like peeking into a happy dog's world. You'll see him enjoying life, whether he's lounging around or out and about.

Style is definitely a theme with Manny, often seen in cute outfits or accessories that just add to his appeal. It’s clear his owners put a lot of thought into his presentation, making him a consistent and recognizable figure in the dog influencer space.

Here’s a little peek at what you can expect:

• Daily life snippets showing Manny's personality.
• Occasional fashion moments that are always on point.
• Family interactions that highlight the bond between pets and people.

Manny's feed is a reminder that sometimes, the simplest things – like a happy dog enjoying a good day – are what people connect with the most online. It’s pure, unadulterated dog joy.

12. Chewie the Chi (@chewiethechi)

Instagram followers:171K

Chewie the Chi is a tiny Chihuahua with a massive personality that's captured the hearts of over 190K followers. This little pup proves that good things really do come in small packages. Chewie’s feed is a vibrant mix of everyday adventures, adorable outfits, and heartwarming moments that showcase the joy of having a pint-sized companion.

What makes Chewie stand out is the sheer amount of fun packed into every post. It’s not just about cute photos; it’s about celebrating life with your furry friend. You’ll often see Chewie sporting tiny hats, sweaters, and even little costumes, making him a miniature fashion icon.

Here’s a peek at what you can expect:

• Daily Dose of Adorableness: From sleepy naps to playful zoomies, Chewie’s life is documented in all its tiny glory.
• Fashion Forward: Get ready for some serious style inspiration. Chewie rocks outfits that are both charming and perfectly suited for a small dog.
• Travel Bug: This little explorer doesn't let his size stop him from seeing the world, one adventure at a time.

Chewie’s content is a constant reminder that even the smallest among us can have the biggest impact on our happiness. It’s pure, unadulterated joy served in a tiny, furry package.

13. Louboutina NYC (@louboutinanyc)

Instagram followers:169K

Louboutina, a golden retriever with a heart as big as her following, is a true New York City icon. You've probably seen her around the city, often sporting a stylish bandana and always ready for a friendly hello. She's famous for her incredible ability to give hugs, a skill that has charmed hundreds of thousands of followers and brought smiles to countless faces, both online and in person.

Louboutina's feed is a vibrant mix of city life, adorable outfits, and, of course, those signature hugs. It’s not just about the cute pictures, though. Her presence highlights the special bond between dogs and their humans, and how these furry friends can bring so much joy to everyday life.

Here’s a little bit about what makes Louboutina so special:

• The Hugs: This is her signature move. Louboutina has a knack for wrapping her paws around people, offering comfort and connection.
• NYC Adventures: From Central Park strolls to exploring different neighborhoods, her posts capture the essence of a dog living her best life in the Big Apple.
• Fashionable Flair: Louboutina often rocks cute accessories and outfits, adding a touch of style to her already charming persona.

Louboutina's account is a reminder of the simple, pure happiness that dogs bring into our lives. Her positive energy is infectious, making her a must-follow for anyone who needs a little extra warmth in their feed.

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14. Harlow and Sage (@harlowandsage)

Instagram followers:1.5M

This account is a beautiful tribute to the original pups, Harlow and Sage, and it's now run by their friends. It's a place that really shows the love and bond between dogs and their humans, and now, between the dogs themselves. You'll see a whole crew of pups – Indi, Reese, Mae, Wren, Rowdy, and Oso – carrying on the legacy. They share all sorts of everyday moments, from playtime in the park to cozy naps, and it’s just heartwarming to watch.

What makes Harlow and Sage stand out is their focus on the joy of dog ownership and the special relationships dogs form. They’ve built a community around celebrating these furry friendships. It’s not just about cute pictures, though they have plenty of those! It’s about the feeling of family and the simple happiness dogs bring into our lives.

Here’s a peek at what you can expect:

• Daily life updates from the whole pack.
• Adventures and outdoor fun.
• Sweet moments of canine companionship.
• Occasional spotlights on the individual personalities within the group.

Their feed is a reminder of how much love and laughter our four-legged friends can bring. It’s a space that feels genuine and full of warmth, making it a must-follow for anyone who loves dogs.

15. Aspen the Mountain Pup (@aspenthemountainpup)

Instagram followers:244K

Aspen the Mountain Pup has turned outdoor adventures into a lifestyle worth following. This golden retriever isn't just a dog influencer; he's a full-on travel companion, catching the sunrise from snowy peaks and napping under pines beside turquoise lakes. Aspen's feed isn't staged and polished—it's a bit wild, refreshing, and natural. You can almost feel the breeze and hear the crunch of gravel under paw. If you've ever wanted to try van life or dreamt of hiking trails with your best friend, Aspen's stories are the nudge you needed.

Here's why fans come back to Aspen's page:

• Honest moments from the trail: muddy paws, tongue-out grins, and packed backpacks
• Inspiring road trip snapshots across rugged national parks
• Recommendations for dog-friendly destinations and gear that actually works

Aspen reminds us that the best moments with our dogs aren't always perfect—they're just real, spent outside, and shared with a wagging tail and a sense of adventure.

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How Dog Influencers Impact Brands and Trends

It’s pretty wild how much these furry internet stars can move the needle for businesses these days. Think about it: people love their pets, and seeing a cute dog use a product or visit a place makes it instantly more appealing. Brands are catching on, and they’re not just looking for any dog with an account; they want ones that connect with specific audiences.

The real power of a dog influencer lies in their ability to create authentic-seeming endorsements. When a dog like Tucker Budzyn, known for his goofy antics, shows off a new chew toy, his followers see it as a genuine recommendation from a fellow dog lover, not just an ad. This trust translates directly into sales and brand awareness. It’s a different ballgame than traditional advertising because it feels more like a friend telling you about something cool they found.

Here’s a quick look at how they make a difference:

• Product Promotion: From specialized dog food and treats to stylish collars and interactive toys, influencers showcase products in real-life scenarios. This visual proof is super effective.
• Trend Setting: Dog influencers can popularize certain breeds, training methods, or even travel destinations. If a popular pup is seen hiking a specific trail, suddenly that trail becomes a hot spot.
• Brand Storytelling: They help brands tell a story. A pet food company might partner with a dog who loves their food, showing the dog’s energy and happiness, which then reflects positively on the brand.
• Community Building: These accounts foster communities around shared love for animals. Brands can tap into these existing communities, reaching a highly engaged and relevant audience.

The landscape of marketing has shifted. Instead of shouting at consumers, brands are now whispering through trusted, four-legged intermediaries. This approach builds a more personal connection, making recommendations feel less like sales pitches and more like genuine advice from someone who gets it. It’s about relatability and shared passion, and dogs are really good at providing that.

For example, a brand might look at engagement rates and audience demographics to find the best fit. A dog with a high engagement rate, meaning lots of likes and comments relative to their follower count, suggests a more active and interested audience. This is often more valuable than just having millions of passive followers. Brands also consider the influencer's niche – are they about adventure, home comfort, or funny skits? Matching the dog's online persona with the brand's image is key to a successful partnership.

Wrapping Up the Cutest Feed Additions

So there you have it – a bunch of furry friends ready to brighten up your social media scroll. Following these pups is more than just looking at cute pictures, though. It’s about seeing the fun side of pet ownership, getting ideas for your own furry family members, and maybe even finding a brand you’ll love. Whether you’re looking for daily laughs, adventure inspiration, or just a dose of pure joy, these dog influencers have got you covered. Go ahead, hit that follow button and get ready for some serious tail wags in your feed for 2026!

Frequently Asked Questions

What exactly is a dog influencer?

A dog influencer is basically a dog that has a lot of followers on social media, like Instagram or TikTok. Their owners post fun pictures and videos of them, and lots of people like to watch. These dogs become famous online!

How do these dogs get so popular?

It's a mix of things! Many have super cute looks, but their owners also create really interesting and funny videos or photos. Sometimes they do cool tricks, wear funny outfits, or go on exciting adventures. People love seeing their daily lives and personalities.

Can dogs really make money online?

Yes, they can! Brands that make dog food, toys, or accessories often pay these dog influencers to show off their products. It's like a doggy celebrity endorsement. Some also sell their own cool stuff, like t-shirts with their face on them.

Are these dogs trained to be influencers?

Not usually trained in the way you might think. While some might know a few tricks, most of their 'job' is just being themselves! Their owners are the ones who are good at taking pictures, editing videos, and posting them in a way that people enjoy.

Do these dogs have normal lives?

For the most part, yes! While they might do special photoshoots or travel for brand deals, their owners make sure they still get plenty of playtime, walks, and naps. It's important that the dogs are happy and healthy above all else.

What kind of content do dog influencers usually post?

You'll see all sorts of things! It could be a cute dog napping, going for a hike in a beautiful place, trying out a new toy, or even doing something silly. Many owners also share tips about dog care or stories about their dog's personality.