selenagomez's Instagram Profile | Top Influencer Marketing Software Platform | Influencer Outreach – SocialBook
selenagomez
Female
United States
“In The Dark” & “I Said I Love You First...And You Said It Back” Out Now Founder @rarebeauty Founder/CIO @officialwondermind...Show more
Language
English
Total followers
415.4m
Total likes
1.0b
Total posts
2.2k
Last active time
Feb 3, 2026
SocialBook Score
3.13
Good
The score is a 1 to 5 metric that combines five components (followers growth, commercial capability, channel quality, audience credibility and engagement rate) into one Score
0.95%
EngagementRate
Average
Gauges interaction frequency between the influencer and followers. High engagement shows contenresonates well.
-0.14%
FollowersGrowth
Poor
Tracks follower increase. Rapid growth signals rising influence.
3
CommercialCapability
Good
Evaluates converting followers to consumers. Strong capability boosts sales.
2.50
AudienceCredibility
Good
Measures follower authenticity. High credibility means genuine followers.
4
ChannelQuality
Excellent
Assesses content quality. High-quality content attracts high-quality followers.
Commercial Capability
60 days' Engagement rate/followers
🙂
0.51%
Average
0.03%-0.05% is the average value of on similar tier channels
Average views/followers
🙂
6.82%
Average
0.03%-0.05% is the average value of on similar tier channels
Likes/followers
🙂
1.28%
Average
0.03%-0.05% is the average value of on similar tier channels
Comments/followers
🙂
0.00%
Average
0.03%-0.05% is the average value of on similar tier channels
Channel Quality
Last Active Time
Feb 3, 2026
Super Active
Post Frequency
Number of posts in the past 60 days / 60
0.18
Excellent
Audience Credibility
Real Follower Ratio
72.88%
Account quality
Audience reachability
Mentions
Suggested price range
$1,874,259-$1,874,721
Cost per 1000 likes
$890.22 - $890.44
Cost per 1000 impression
$3.10
Cost per engagement
$0.48
Engagement rate
0.95%
Average engagement
3.9m
Other channels
Total reach: 415.37 m
Recent Posts
Publish time (High - Low)
lately
02/03/26
1.94m
11.00k
Get in, we’re going to Ulta!!!!   I’m so excited that @rarebeauty is now available at all @ultabeauty stores!   I’m even more excited that you can add a donation in-store this month only to support mental health 🧡 Proceeds go to the Ulta Beauty Charitable Foundation + the Rare Impact Fund (and how special that it’s the first time they’ve done this with a brand!!!)
02/01/26
1.22m
8.17k
short series 💇‍♀️
01/21/26
2.85m
22.81k
Sorry the last post had an effect … it felt like a lie lol @rarebeauty
01/19/26
0
19.91k
Average like
5.3m
60-day average likes
2.1m
60-day average reels views
21.2m
60-day engagement per subscriber
0.51%
Latest 10 average likes
2.0m
Latest likes
1.8m
Highest likes
25.1m
Lowest likes
0
Organic average like
3.9m
Sponsored average like
2.9m
Likes per post
5.3m
Comments per post
8.4k
Engagement per subscriber
0.95%
Likes per subscriber
1.28%
Comments per subscriber
0.00%
Est. impression per post
604.1m
Est. impression per story
171.5m
Average views
28.3m
Saturate rate
0.38%
Effective rate
72.39%
Real follower
72.88%
Recent Stats
Last 60 days
Average Views Last 60 days
21.2m
Average Likes Last 60 days
2.1m
Average Comments Last 60 days
6.2k
Average Participation Rate Last 60 days
0.51%
Top performance posts
Violet chemistry
03/13/23
25.10m
330.45k
🤍 9.27.25 🤍
09/27/25
24.55m
1.01k
forever begins now..
12/12/24
23.16m
273
TBT to blondie sel. Summers coming! So many exciting things coming!
03/26/23
22.49m
184.47k
Recent three month top performance
Visiting a wonderland ✨🎄
12/23/25
3.47m
562
12/10/25
3.24m
365
our first Christmas as a married couple 💒 🌲
12/05/25
2.95m
249
short series 💇‍♀️
01/21/26
2.85m
22.81k
Top sponsored posts
Round 3! I’m honored to team up with @sephora again this year to Make a Rare Impact. For World Mental Health Day, from October 10th - 12th, 100% * of sales from @rarebeauty’s fragrance collection will go straight to the Rare Impact Fund. That means every single perfume and layering balm purchased will help bring more mental health resources and education to young people around the world. Thank you for showing up for this cause year after year, it truly means so much to me. Love you always ♥️ *Excludes Find Comfort products. Max. donation: $500,000 at Sephora and $100,000 at Kohl’s. *The Rare Impact Fund is a fiscally sponsored project of the Hopewell Fund, a 501©️(3) public charity. Sephora will donate 100% of Rare Beauty fine fragrance sales (excluding Find Comfort products) up to $500,000. Kohl’s will donate 100% of Rare Beauty fine fragrance sales (excluding Find Comfort products) up to $100,000.
10/01/25
2.85m
132
I’m super excited/geeked out to share that I’m collaborating with @OREO! I’m so grateful for the chance to create my very own flavor. The signature chocolate and cinnamon creme cookies hit shelves 6/9 Your support means the world to me, and I can’t wait for everyone to try it! Wishing you all a wonderful week ahead
05/20/25
1.49m
45
Brand Mentions
See more
Sephora
Total Mentions: (10)
Total Likes: (44,737,623)
honor
Total Mentions: (7)
Total Likes: (25,060,818)
United
Total Mentions: (6)
Total Likes: (6,265,292)
Puma
Total Mentions: (6)
Total Likes: (35,389,858)
Action
Total Mentions: (6)
Total Likes: (10,377,102)
Netflix
Total Mentions: (5)
Total Likes: (10,040,834)
Coach
Total Mentions: (3)
Total Likes: (14,971,726)
Coach
Total Mentions: (3)
Total Likes: (14,971,726)
Top Ten Tags
onlymurdersinthebuilding
streamonmax
hbomax
vanityfairoscarparty
emmys
hulu
emmyawards
peacocktv
hbo
criticschoiceawards
View Change Graph
Average like
5.3m
Organic average like
3.9m
Sponsored average like
2.9m
Average likes in
0
24 Hours
1.5m
1 Week
1.5m
2 Weeks
1.9m
1 Month
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Audience demographic ( AGE )
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