how much money brands are spending on the wrong influencers

How Much Money Brands are Spending on the Wrong Influencers

We’ve all observed the insights of the triumphs of influencer advertising. The ongoing Influencer Marketing Hub State of Influencer Marketing 2019 survey found that organizations got a normal earned media estimation of $5.20 per dollar they spend on influencer showcasing. In any case, that is only a normal. Not all organizations prevail with their influencer […]

How to find the right Twitch Streamers

How to Find the Right Twitch Streamers for Your Business

If you’re selling something that targets a young demographic, then Twitch might be a useful part of your marketing mix. This is certainly is so if you target young males who love gaming. However, if you do decide to get involved with Twitch influencer marketing, it’s essential that you pick the right streamers for your […]

5 Tips for a More Effective Influencer Marketing Campaign

Talking about influencer marketing, the Kardashian family, and the beauty influencer on Instagram might be the first impression jumping into your mind. However, the influencer network is far more complicated than that. Other than beauty influencers we’ve seen all the time, there are a lot of influencers from various categories. Instagram influencer Leighton, like many micro-influencers, only […]

This Infographic Shows Why YouTube’s “2018 Rewind” Is The Most Disliked Video On The Platform!

— Why did YouTube’s 2018 Video Rewind fail to generate a positive “like-to-dislike” ratio? Youtube likes to advertise that their core audience as the “social conscious” millennial crowd. However, this is simply not the case, and by catering to this audience they actually ended up isolating their true majority demographic. The 2018 Rewind’s audience was […]

Before & After YouTube Purge (Full Summary Breakdown)

On December 14th, 2018 YouTube began deleting every account that that met their definition of “spam.” This was done to combat fake users, and inflated subscriber numbers. The links below lead to tables that list the Top 100 Youtube Channels for each category, and compares & contrasts their subscriber numbers before & after “The Purge.” […]

Before & After The YouTube Purge: Non Profit and Activism Channels

On December 14th, 2018 YouTube deleted every account that they deemed “spam.” This was done to combat fake users, and inflated subscriber numbers. This table shows the subscriber counts of the Top 100 “Non Profit & Activism” channels before and after the December 14th, YouTube Purge.  

Before & After The YouTube Purge: News & Political Channels

On December 14th, 2018 YouTube deleted every account that they deemed “spam.” This was done to combat fake users, and inflated subscriber numbers. This table shows the subscriber counts of the Top 100 “News & Politics” channels before and after the December 14th, YouTube Purge.  

Before & After The YouTube Purge: People & Blogs Channels

On December 14th, 2018 YouTube deleted every account that they deemed “spam.” This was done to combat fake users, and inflated subscriber numbers. This table shows the subscriber counts of the Top 150 “People & Blogs” channels before and after the December 14th, YouTube Purge.  

Before & After The YouTube Purge: Fashion & Beauty Channels

On December 14th, 2018 YouTube deleted every account that they deemed “spam.” This was done to combat fake users, and inflated subscriber numbers. This table shows the subscriber counts of the Top 100 “Fashion & Beauty” channels before and after the December 14th, YouTube Purge.  

Before & After The YouTube Purge: Film & Animation Channels

On December 14th, 2018 YouTube deleted every account that they deemed “spam.” This was done to combat fake users, and inflated subscriber numbers. This table shows the subscriber counts of the Top 100 “Film & Animation” channels before and after the December 14th, YouTube Purge.  

Before & After The YouTube Purge: Tech Channels

On December 14th, 2018 YouTube deleted every account that they deemed “spam.” This was done to combat fake users, and inflated subscriber numbers. This table shows the subscriber counts of the Top 100 “Technology” channels before and after the December 14th, YouTube Purge.  

Before & After The YouTube Purge: Education Channels

On December 14th, 2018 YouTube deleted every account that they deemed “spam.” This was done to combat fake users, and inflated subscriber numbers. This table shows the subscriber counts of the Top 100 “Education” channels before and after the December 14th, YouTube Purge.  

Before & After The YouTube Purge: Gaming Channels

On December 14th, 2018 YouTube deleted every account that they deemed “spam.” This was done to combat fake users, and inflated subscriber numbers. This table shows the subscriber counts of the Top 200 “Gaming” channels before and after the December 14th, YouTube Purge.  

Before & After The YouTube Purge: Movie Channels

On December 14th, 2018 YouTube deleted every account that they deemed “spam.” This was done to combat fake users, and inflated subscriber numbers. This table shows the subscriber counts of the Top 100 “Movie” channels before and after the December 14th, YouTube Purge.  

Before & After The YouTube Purge: Auto Channels

On December 14th, 2018 YouTube deleted every account that they deemed “spam.” This was done to combat fake users, and inflated subscriber numbers. This table shows the subscriber counts of the Top 100 “Auto” channels before and after the December 14th, YouTube Purge.  

Before & After The YouTube Purge: Comedy Channels

On December 14th, 2018 YouTube deleted every account that they deemed “spam.” This was done to combat fake users, and inflated subscriber numbers. This table shows the subscriber counts of the Top 100 “Comedy” channels before and after the December 14th, YouTube Purge.  

Before & After The YouTube Purge: Pet Channels

On December 14th, 2018 YouTube deleted every account that they deemed “spam.” This was done to combat fake users, and inflated subscriber numbers. This table shows the subscriber counts of the Top 60 “Pet” channels before and after the December 14th, YouTube Purge.  

Before & After The YouTube Purge: Sport Channels

On December 14th, 2018 YouTube deleted every account that they deemed “spam.” This was done to combat fake users, and inflated subscriber numbers. This table shows the subscriber counts of the Top 100 “Sports” channels before and after the December 14th, YouTube Purge.  

Before & After The YouTube Purge: Television Channels

On December 14th, 2018 YouTube deleted every account that they deemed “spam.” This was done to combat fake users, and inflated subscriber numbers. This table shows the subscriber counts of the Top 100 “Television Show” channels before and after the December 14th, YouTube Purge.  

Before & After The YouTube Purge: Trailer Channels

On December 14th, 2018 YouTube deleted every account that they deemed “spam.” This was done to combat fake users, and inflated subscriber numbers. This table shows the subscriber counts of the Top 100 “Trailer” channels before and after the December 14th, YouTube Purge.  

Before & After The YouTube Purge: Crypto & Blockchain Channels

On December 14th, 2018 YouTube deleted every account that they deemed “spam.” This was done to combat fake users, and inflated subscriber numbers. This table shows the subscriber counts of the Top Crypto & Blockchain channels before and after the December 14th, YouTube Purge.   SocialBook.io is an influencer discovery tool where you can find your […]